
Deep Dive · SOS26
Josh Bailey
Founder · CoCo
Josh Bailey is the Co-Founder of CoCo and spent three years at TikTok, working with hundreds of brands to develop their social media and content strategies. Today, he helps businesses build creator-led content systems that drive long-term growth.
With experience across both the platform and agency side of social, Josh brings practical insights into what earns attention, how consumer behaviour is changing, and where social media is heading next.
The details · SOS26
The stuff we can’t post on LinkedIn
| Format | Deep Dive |
| Day | Wednesday 26 August |
| Time | 1.30 to 2.30PM |
| Room | RVR2 |
| Recap | SOS26 archive |
About the session
What would our all-star panel of social media provocateurs do to grow a brand from zero tomorrow? What are the lessons they learned the hard way, so you don’t have to? What would they like to say on LinkedIn, but save for the group chat? Get the industry insiders’ inside track.
Also in this session

Phones up, notes out.
SOS26 · Optus Stadium, Perth
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