
Deep Dive · SOS26
Pete Curulli.
Radio Host · Southern Cross Austereo
Pete Curulli is one of Perth’s most recognisable radio voices, co-hosting the breakfast show Pete & Kymba on Mix 94.5 (Southern Cross Austereo), where he’s built a career since 2003 — starting on community radio at just 16 before joining SCA in 2004, reaching multiple #1’s in drive and taking Mix breakfast to record breaking audience cumes.
Beyond breakfast radio, Pete is the long-running Match Day MC for the Fremantle Dockers at Optus Stadium, an advisory stakeholder at Podwave Studios, and a high-profile event MC. A Curtin University Bachelor of Commerce graduate, he’s also a co-founder of Game On Australia and former GM of ASX-listed esports company Pentanet.GG, and is now dabbling in the world of content creation taking his social media account 4.5 million views per month.
Pete brings two decades of broadcast, brand and audience-growth experience to every stage he steps on.
Their latest session
Is legacy media already dead air?
| Format | Deep Dive |
| Time | 2.45-3.45PM |
| Edition | SOS26 |
About the session
How is the tension between legacy and social media shifting? Is ‘old media’ increasingly irrelevant for marketers. Does it still have a vital trust-building role, or is the personal brand now the only path to trust? This must-see meeting of media minds comes live from the ‘Legacy vs Feed’ battlefield.
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