Past speakers

SOS23 speakers.

State of Social ’23 focused on identifying what mattered amid constant noise. Australian and international speakers examined the signals shaping digital marketing, strategy, creativity, and culture, and how to interpret them with clarity and intent.

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At a glance

ThemeSIGNALS 
EditionSixth
Speakers32

The theme

As the digital world grew louder, this year was about learning what to pay attention to and what to ignore. SIGNALS focused on developing sharper instincts. The ability to spot red flags early, recognise green lights before they reach the mainstream, and understand which shifts were meaningful rather than noisy.

Speakers explored how trends form, how platforms evolve, and how cultural signals emerge, equipping marketers with the judgement needed to move with confidence instead of chasing everything at once.

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